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COMARKA is a cross-cultural market research firm focused on Product and Brand innovation
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Uncover Trends
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Understand Consumers
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Develop Innovative Solutions
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Make Confident Decisions
Right Design. Right Execution. Deep Discovery. Confidence
We research the US Hispanic market and Mexico to uncover key emotional drivers and gaps in product and customer experiences.
Our unique approach involves simple, effective research methods for cross-cultural understanding, delivering insights on time and within budget.
We offer exploratory projects and rapid concept creation using various qualitative and mixed methods tools such as cultural immersions (guided store tours), ethnography, focus groups, online communities, consumer camps™ (small and large group ideation), maxi-groups™, moderated & unmoderated user interviews, surveys and more.​​
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