Proprietary Qualitative Research Tools ​

• Online  Co-creation Communities™  

• Consumer Camp™  

• Master the Store Experience™  

• Maxi Groups™  (Product Test)
   

Full suite of Qualitative Research Tools (Online + In-person)

• In-depth Interviews 

• Focus Groups

• Dyads, Triads, Quads

• Online Communities 

• Video and Online Diaries

• Ethnography (in-homes & shop alongs)

• Peer and Buddy Groups

• Expert Interviews

• Stakeholder Interviews

• Cognitive Interviews

​​

UX Research ​​

• Moderated Interviews

• Unmoderated Interviews

• Contextual Inquiry Interviews
  ​​

Industry Experience ​

• Apps 

• Apparel

• Beauty & Personal Care

• Durables & Consumer Electronics 

• Education & Training

• Ecommerce 

• Food, Beverage & Nutrition 

• Health & Wellness 

• Healthcare 

• Insurance

• Not for Profit

• Pet owners, food, supplies

• Pharmaceutical

• Restaurants

• Real Estate 

• Supermarkets 

• Technology (Digital Products and Services)

• Travel & Tourism​

• Websites

​