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Our Services:
  • Qualitative Research
  • UX Research
  • Quantitative Research
Deeply Understand Consumers & Develop Innovative Solutions
  • Detect Market Opportunities
  • Detect Millennials and Gen Z insights
  • Reposition Brands
  • Create  New Products and Services
  • Revitalize Products and Services
  • Transform Customer Experiences

 

Proprietary Qualitative Research Tools 

  • Online  Co-creation Communities™  

  • Consumer Camp™  

  • Master the Store Experience™  

  • Maxi Groups  (Product Test)
     

Full suite of Qualitative Research Tools (Online + In-person)

  • In-depth Interviews 

  • Focus Groups

  • Dyads, Triads, Quads

  • Online Communities 

  • Video and Online Diaries

  • Ethnography (in-homes & shop alongs)

  • Usability Interviews (Moderated & Unmoderated)

  • Contextual Inquiry Interviews

  • Peer and Buddy Groups

  • Expert Interviews

  • Stakeholder Interviews

  • Cognitive Interviews

UX Research Studies ​

  • Personas 

  • Journey Mapping

  • Jobs to be done
     

Quantitative Research ​Studies

  • Ad Testing

  • Brand Tracking

  • Concept Testing

  • Customer Satisfaction

  • Key Drivers  
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Industry Experience

  • Apps 

  • Apparel

  • Beauty & Personal Care

  • Durables & Consumer Electronics 

  • Education & Training

  • Ecommerce 

  • Food, Beverage & Nutrition 

  • Health & Wellness 

  • Healthcare 

  • Insurance

  • Not for Profit

  • Pet owners, food, supplies

  • Pharmaceutical

  • Restaurants

  • Real Estate 

  • Supermarkets 

  • Technology (Digital Products and Services)

  • Travel & Tourism

  • Websites

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