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Our Services:
  • Trends Presentations
  • Innovative Qualitative Research
  • Co-creation Workshops
Understand Consumers & Develop Innovative Solutions
  • Detect Market Opportunities
  • Detect Millennials and Gen Z insights
  • Reposition Brands
  • Create  New Products and Services
  • Revitalize Products and Services
  • Transform Customer Experiences

 

Immersive Qualitative Tools (Online + In-person)

  • Authentic Ethnography™  (In situ: In-homes, and Shop Alongs)

  • Online  Co-creation Communities™  

  • Consumer Camp™  

  • Master the Store Experience™  

  • Maxi Groups  (Product Test)
     

Mixed methods using the Full Suite of Qualitative Tools (Online + In-person)

  • In-depth Interviews 

  • Focus Groups

  • Dyads, Triads, Quads

  • Online Communities 

  • Video and Online Diaries

  • Ethnography (in-homes & shop alongs)

  • Usability Interviews (Moderated & Unmoderated)

  • Contextual Inquiry Interviews

  • Peer and Buddy Groups

  • Expert Interviews

  • Stakeholder Interviews

  • Cognitive Interviews

Quantitative Research ​Tools

  • Customer Satisfaction

  • Concept Testing

  • Ad Testing

  • Brand Tracking

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Industry Experience 

  • Apps

  • Apparel

  • Beauty & Personal Care

  • Durables & Consumer Electronics 

  • Education & Training

  • Ecommerce

  • Food, Beverage & Nutrition

  • Health & Wellness 

  • Healthcare 

  • Insurance

  • Not for Profit

  • Pet owners, food, supplies

  • Pharmaceutical

  • Restaurants

  • Real Estate 

  • Supermarkets

  • Technology (Digital Products and Services)

  • Travel & Tourism

  • Websites

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